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Privacy Policy

PRIVACY POLICY

We will not disclose information about our customers to third parties except where it is part of providing a service to you - e.g. arranging for a product to be sent to you, carrying out credit and other security checks and for the purposes of customer research and profiling or where we have your express permission to do so.

COOKIES

A cookie is a small information file that is sent to your computer, mobile or other device when you visit a website and it will recognise your device on future visits. These types of files do a number of different jobs such as remembering your preferences and chosen items, assisting you to improve your site experience as well as trying to ensure that the adverts or offers you see online are more relevant to you. These “cookies” can be divided into 4 types each of which is outlined below.

STRICTLY NECESSARY COOKIES

These cookies are essential in order to enable the site to provide services you have asked for such as remembering your shopping bag items.

PERFORMANCE COOKIES

This type collect anonymous information on how people use the site and the data is merged with other users to enable us to improve how the site operates. For example we utilise Google Analytics cookies to help us understand how customers arrive at our site, browse or use our site and highlight areas where we can improve areas such as navigation, shopping experience and marketing campaigns. The data stored by these cookies never shows personal details from which your individual identity can be established.

FUNCTIONALITY COOKIES

These remember choices you make such as language, search parameters such as size, colour or product line. These can then be used to provide you with an experience more appropriate with your selections and make the visits more tailored and pleasant. The information is also merged with other users on an anonymous basis to enable us to improve how the site operates. For example our Saved Items feature utilises a cookie to remember the products which you have expressed a wish to save whilst browsing our website.

TARGETING COOKIES OR ADVERTISING COOKIES

These cookies collect information about your browsing habits in order to make advertising relevant to you and your interests. They remember the websites you have visited and that information is shared with other parties such as advertisers. For example we use 3rd party companies such as Criteo to provide you with more personalised adverts when visiting other websites.

SITE STATISTICS

We may disclose aggregate, anonymised statistics about the number of visitors to this Website or number of purchases made as required by our investors. We use an independent measurement and research company to gather data regarding the visitors to this Website on our behalf using cookies and code which is embedded in the site. Both the cookies and the embedded code provide statistical information about visits to pages on the site, the duration of individual page view, paths taken by visitors through the site, data on visitors' screen settings and other general information.

SECURITY

We take every precaution to protect our users' information. When you submit sensitive information online, your information is protected both online and off-line.

When our registration form asks you to enter sensitive information such as credit card info, that information is encrypted and protected with state of the art encryption software, Secure Socket Layers (SSLs). While on a secure page, such as your order form and during the checkout process, a lock icon appears on the bottom of your web browser. When you are not on a secure page no lock icon will appear.

While we use SSL encryption to protect sensitive information ( like your credit card information ) online, We also do everything in our power to protect our users information off-line. All of our users information and not just the information noted above is restricted in our offices. Only our employees who need the information to perform a specific job are granted access to some personally identifiable information as your shipping address for shipping purposes All employees are fully informed about our security and privacy practices and updated as new policies are added or revised. Finally, the servers that we store personally identifiable information on are kept in a secure environment under restricted access.